Easy2 marksMultiple Choice
Corporate and Business LawSection ASyllabus BObligations

ACCA · Question 04 · Corporate and Business Law

A shop displays a laptop in its window with a price tag of £50. The actual price is £500. A customer attempts to buy the laptop for £50. What is the legal position?

Answer options:

A.

The display is an offer which the customer accepts by taking it to the till.

B.

The display is an invitation to treat; the customer makes an offer which the shop can reject.

C.

The shop is legally bound to sell the laptop for £50 due to consumer protection laws.

D.

The contract is voidable due to a unilateral mistake.

How to approach this question

Apply the legal distinction between an offer and an invitation to treat.

Full Answer

B.The display is an invitation to treat; the customer makes an offer which the shop can reject.✓ Correct
Goods displayed in a shop window or on a shelf are invitations to treat. The customer makes the offer at the till, which the shopkeeper is free to accept or reject.

Common mistakes

Assuming a price tag constitutes a binding legal offer.

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