ACCA · Question 07 · Data Analysis and Statistical Techniques
A market research service firm is conducting a survey on consumer habits. They divide the population into distinct age groups and then randomly select individuals from each group in proportion to the group's size in the overall population.
Which TWO statements about this sampling method are correct?
Answer options:
It is an example of quota sampling.
It is an example of stratified sampling.
It requires a sampling frame.
It is a non-probability sampling method.
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