Medium2 marksMultiple Choice
ACCA · Question 16 · Syllabus D: Leadership and management
Section A
SteelWorks, a legacy manufacturing plant, is introducing a new automated inventory system. The workforce is highly resistant, fearing job losses. The plant manager holds a series of town hall meetings to share financial data showing that without automation, the plant will close entirely within two years. According to Lewin's Change Management model, which stage does this action represent?
Section A
SteelWorks, a legacy manufacturing plant, is introducing a new automated inventory system. The workforce is highly resistant, fearing job losses. The plant manager holds a series of town hall meetings to share financial data showing that without automation, the plant will close entirely within two years. According to Lewin's Change Management model, which stage does this action represent?
Answer options:
A.
Unfreezing
B.
Changing (or Moving)
C.
Refreezing
D.
Storming
How to approach this question
Identify the goal of the manager's action: creating a sense of urgency and breaking down resistance before the change happens. This aligns with the first step of Lewin's model.
Full Answer
A.Unfreezing✓ Correct
Kurt Lewin's model has three stages: Unfreeze, Change, Refreeze. 'Unfreezing' involves preparing the organization to accept that change is necessary, which involves breaking down the existing status quo and creating a compelling message showing why the current way of doing things cannot continue (e.g., showing financial data predicting closure).
Common mistakes
Selecting 'Changing' because an action is being taken. However, the action is preparation for the change, not the change itself.
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