Medium2 marksMultiple Choice
Syllabus D: Leadership and managementSyllabus DLeadership and ManagementLewin's Change Model

ACCA · Question 16 · Syllabus D: Leadership and management

Section A

SteelWorks, a legacy manufacturing plant, is introducing a new automated inventory system. The workforce is highly resistant, fearing job losses. The plant manager holds a series of town hall meetings to share financial data showing that without automation, the plant will close entirely within two years. According to Lewin's Change Management model, which stage does this action represent?

Answer options:

A.

Unfreezing

B.

Changing (or Moving)

C.

Refreezing

D.

Storming

How to approach this question

Identify the goal of the manager's action: creating a sense of urgency and breaking down resistance before the change happens. This aligns with the first step of Lewin's model.

Full Answer

A.Unfreezing✓ Correct
Kurt Lewin's model has three stages: Unfreeze, Change, Refreeze. 'Unfreezing' involves preparing the organization to accept that change is necessary, which involves breaking down the existing status quo and creating a compelling message showing why the current way of doing things cannot continue (e.g., showing financial data predicting closure).

Common mistakes

Selecting 'Changing' because an action is being taken. However, the action is preparation for the change, not the change itself.

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