Easy1 markMultiple Choice
ACCA · Question 33 · The business organisation and its external environment
True or False: In a perfectly competitive market, individual firms have the power to set their own prices above the market equilibrium without losing customers.
True or False: In a perfectly competitive market, individual firms have the power to set their own prices above the market equilibrium without losing customers.
Answer options:
A.
True
B.
False
How to approach this question
Recall the characteristics of perfect competition: many buyers/sellers, identical products. Therefore, firms are 'price takers'.
Full Answer
B.False✓ Correct
Firms in a perfectly competitive market are 'price takers'. Because products are homogeneous and there are no barriers to entry, any firm that raises its price above the market rate will sell nothing.
Common mistakes
Confusing perfect competition with monopoly or monopolistic competition.
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