Medium2 marksMultiple Choice

ACCA · Question 08 · Data analysis and statistical techniques

A seasonal ski resort uses time series analysis to forecast visitor numbers. The trend equation is Y = 5,000 + 200Q, where Q is the quarter number (Q1 2020 = 1). The resort uses a multiplicative model. The seasonal variation for Quarter 1 is +20% (or 1.20).

What is the forecasted number of visitors for Quarter 1 of 2022 (which is Q = 9)?

Answer options:

A.

6,800

B.

8,160

C.

6,820

D.

8,400

How to approach this question

First, calculate the trend value for Q=9. Then, apply the multiplicative seasonal variation (multiply the trend by 1.20).

Full Answer

B.8,160✓ Correct
Step 1: Find the trend for Q=9. Y = 5,000 + 200(9) = 5,000 + 1,800 = 6,800. Step 2: Apply the multiplicative seasonal variation. Forecast = 6,800 * 1.20 = 8,160.

Common mistakes

Adding 20 to the trend instead of multiplying by 1.20 (confusing additive and multiplicative models).

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