Section B - Case 3: GlobalCare

GlobalCare is an international NGO focused on providing clean drinking water in developing nations.

The board is considering using Fitzgerald and Moon's Building Block model to design a new performance measurement system.

Which of the following is NOT one of the three main categories in the Building Block model?

Answer options:

Dimensions

Standards

Rewards

Perspectives

How to approach this question

Recall the structure of Fitzgerald and Moon's model: Dimensions, Standards, and Rewards.

Full Answer

D.Perspectives✓ Correct

Fitzgerald and Moon's Building Block model is specifically designed for service industries and consists of three main blocks: Dimensions (what to measure), Standards (how to set targets), and Rewards (how to motivate staff). 'Perspectives' (Financial, Customer, Internal, Learning) are the core of the Balanced Scorecard.

Common mistakes

Mixing up the components of the Building Block model with the Balanced Scorecard.

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