A project manager notices that during technical discussions, the marketing representative stays silent. Later, the marketing rep complains that the product won't meet customer needs. What is the likely root cause of this misunderstanding?

Answer options:

The marketing rep is not interested in the project.

The use of technical jargon excluded the marketing rep from the shared understanding.

The marketing rep is passive-aggressive.

The technical team is hostile.

How to approach this question

Look for communication barriers (Language/Jargon) as the source of misunderstanding.

Full Answer

B.The use of technical jargon excluded the marketing rep from the shared understanding.✓ Correct

Building shared understanding requires accessible language. Technical jargon creates a barrier (noise) that prevents non-technical stakeholders from engaging, leading to misunderstandings.

Common mistakes

Blaming the person (A/C) instead of the communication style.

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